Monty Osteo Website Design
Monty Osteo’s name was formed by the community creating this affectionate nickname. This beautiful little osteopath clinic is located in Montmorency, north of Melbourne. With the purpose of improving your overall health because when the body aligns, everything else just falls into place.
Project Launched: March 2025
Project Requirements: Website Design, Brand Update, and New Content
Project Overview
Monty Osteo wanted a refresh to her previous website that Dana (the owner) felt like she had outgrew it and wanted a change. The clinic had under went a relocation and re-branding so a new website to reflect the new change was needed to complete the transformation.
Key Themes And Styles
New Branding & Website Refresh
Monty Osteo hired a brand specialist (@jules_designsthings) Dana wanted to align and be more connected to her clients and community who named her business Monty Osteo. She wanted this new brand to be across her website and shared the brand guidelines and background with me.
New Images & Visuals
Dana had a photoshoot at the end of 2024 and wanted to use this imagery across the new website. Jules designs some new visuals from a fresh new logo and favicon to graphics that describes Monty Osteo’s brand values.
Custom Fonts
For Monty Osteo’s new brand fonts Jule choose one that was available on Google Fonts and another that needed to be purchased. when it comes to the website design, software will need to be added to upload the purchased font.
Buttons & Calls to Action
Dana wanted to see more content on the homepage with clear call-to-actions to specific pages, and adding Monty Osteos social media links to the top of the website so it’s easier for her audience to find these details.
Moodboard
What I Did
1. Development
I design a new website design, layout and navigation to reflect their new brand styles. As I previously designed Montmorency Osteopathic Clinic Website Design on WordPress as its allows business the opportunity to grow which made implementing their new design very easy and it went live within 48 hours of receiving the final brand concept and guidelines.
We kept WooCommerce for her online store as the tech was fine it was just a matter of updating the design to reflect the new brand.
Once launched, I made some SEO updates and Dana’s new website was ready to share.
2. Apply Branding
Monty Osteo had a fresh new brand developed by Jules Designs Things. Once completed, I added their new logo, font & colour styles for their new website design, then more subtle branding elements such as their graphics, favicon and specific copy to reflect their brand personality across the design.
One of the new Brand fonts was not available for free on google Fonts or Divi Fonts so we downloaded an .otf, and .woff font file to install into her website, to ensure a consistent brand across Monty Osteo’s marketing.
3. SEO Boost
We reviewed the website page speed as we noticed it was struggling and implemented some updates (and provided Dana with other less urgent strategies), reduced image size and updated the page titles to reflect the new business name while also adding effective keywords to maximise search results.
4. Features
All buttons use the new brand colours with opposing colours upon hovering to keep website visitors engaged and interested to click.
Facebook and Instgram icons were added to the header of the website so new website visitors looking to follow them on social media, they can do so easily.
The Results
Dana loved the first website design I created and within a 48 hours of getting the final branding guidelines her new website went live.
Dana’s website visitors increased by 200% upon launch of her new website.
Now gets an average of 800 clicks each month to their website which has increased her visibility in her area of Montmorency.
Feels confident sharing her business via her new website because it reflects her new brand’s look and feel, plus looks cool but professional.
Testimonial
“Natalie was excellent to deal with, she took the time to listen to my website ideas and came up with something better than I imagined. I highly recommend Natalie Faith Web Designs.”
Dana Robbins, Monty Osteo (Google Review 2021)
“Love this so much! Thank you for all your amazing work as always Natalie xx”
Dana Robbins, Monty Osteo (Instagram Comment, 2025)
Do you have ideas for your new website that you’d like to discuss with me?
If you have some great ideas for your business that you want to show to have on your website, book in a time for us to talk.
