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Why websites are important for business?

Why websites are important for business?

by Natalie Faith Ralphs | Jan 17, 2019 | Business Development, SEO Marketing, Small Business Resources

Why are websites are important for business? Call me biased, but marketing your business online in this day and age is essential for it to grow. Overview If you are a small business owner and do not currently have a website, you are missing out on a lot of potential...
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About Natalie Faith Web Designs

Hi, I’m Natalie. I want your business to succeed online, so I’ve created services & resources to support your business, and give you the confidence to share your amazing products and services online.

Read my Most Recent Posts

  • 3 things you need to have on your website to get your audience’s attention
  • 5 Tips I Wish I’d Learned Before I Started My Business
  • 6 Steps to Creating Your Website’s New Moodboard
  • Why your website needs to show your brand styles
  • 8 lessons from my first year of business

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nataliefaithwebdesigns

Natalie🌻Website Designer
πŸ‘‰ Did you know that your brand styles can impac πŸ‘‰ Did you know that your brand styles can impact how your audience think and feel about you? Let me explain...βœ¨β€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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Your fonts, along with your other brand styles, communicate to your audience about the type of business you are.​​​​​​​​
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Would you describe your business as young and modern? You might want to use a sans serif style font, maybe even a more experimental font is you want your audience to know your fun and artsy. πŸ‘©πŸΌβ€πŸŽ¨β€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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Or are you a traditional, classic, or a business with history and legacy? Try using a Serif font to add formality and seriousness to your business. A handwriting style can do this too while also adding a sense of whimsy. ​​​​​​​​
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And another important factor when choosing your brand styles, especially online, is whether your fonts are legible. πŸ•΅πŸΌβ€β™€οΈβ€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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Can your dream audience read and understand your messaging? It doesn't matter how pretty a font looks if it stops your audience from learning, booking or buying from you.​​​​​​​​
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I want you to look at your business's font styles and ask yourself: "Are my fonts reflective of my business brand and how I want people to think of my brand?". Do they allow your business to attract new clients, or is it time to change so you can make this happen? πŸ‘πŸ‘β€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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#letsgetcreative #growyourbusinessonline #communityovercompetition #supportlocalmelbourne #funfactfriday
πŸ’•This beauty is Speak To Sparkle, launched at t πŸ’•This beauty is Speak To Sparkle, launched at the start of 2022. πŸ’•β€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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Shakila, the wonderful speech pathologist behind Speak to Sparkle, has a passion to help families and children with their health and wellbeing via her speech pathology business Speak To Sparkle.​​​​​​​​
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Shakila is a multi-skilled and talented practitioner & forever learner to support her clients, with:​​​​​​​​
🧸 a Bachelor of Applied Science (Speech Pathology), ​​​​​​​​
🧸 trained at ASPECT Australia to support those with autism, ​​​​​​​​
🧸 proficient in Key Word Sign, ​​​​​​​​
🧸 trained in Hanen It Takes Two to Talk and Social Thinking - More Than Social Skills​​​​​​​​
🧸 trained with DValert in family and domestic violence and paediatric feeding​​​​​​​​
🧸 a certified member of Speech Pathology​​​​​​​​
πŸ‘ Plus can fluently speak Tamil​​​​​​​​
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I mean, if you’ve been looking for a health super hero for your kid, than Shakila is the expert you’ve been looking for! ​​​​​​​​
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We created a website that brought the energetic, joyous feeling you can expect when you meet Shakila in person. ​​​​​​​​
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Check out her beautiful website and get to know her better, to see how she can help you and your family.​​​​​​​​
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#letsgetcreative #growyourbusinessonline #communityovercompetition #supportlocalmelbourne #websitedesignermelbourne
✨When is the right time to invest in re-designin ✨When is the right time to invest in re-designing your current website?βœ¨β€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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If you’re a service business, this is why:​​​​​​​​
🫢 You’ve outgrown your current website & it’s starting to look clunky ​​​​​​​​
🫢 You’re going in a new direction & want to share your new offering​​​​​​​​
🫢 Theres a new way you want to assist your audience with but your current platform doesn’t support it​​​​​​​​
🫢 You want all your marketing to look on brand, connected and succinct ​​​​​​​​
🫢 You want to focus on user experience and if your website supports your audience achieving their goal (i.e contacting, buying, booking in with you)​​​​​​​​
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If you want to go from idea and overwhelm, to achieved and elevated, I can help you get there.​​​​​​​​
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#letsgetcreative #growyourbusinessonline #dreamersanddoers #supportlocalmelbourne #websiteredesignmelbourne
Here is another beautiful website I’ve launched Here is another beautiful website I’ve launched in the last month.​​​​​​​​
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Meet Alexis Guttridge, or otherwise known as Pause With Alexis. She is the realist, "no bs" meditation teacher in Melbourne. ​​​​​​​​
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Alexis always comes to me with her big innovative ideas that she wants to create online to help her audience achieve the lives they've always dreamed of.​​​​​​​​
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For her new website we stripped back the styles to black and white with hints of her iconic peach brand colour. This strategic move was to make the website simple and allow her message to be the main focus.​​​​​​​​
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If you don’t know Alexis, get to know her pausewithalexis & check out her new website & programs. ​​​​​​​​
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#letsgetcreative #growyourbusinessonline #melbournesmallbusiness #supportlocalmelbourne #websitedesignermelbourne
✨What do you want your website to do for your bu ✨What do you want your website to do for your business?βœ¨β€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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I work with clients who have big dreams, they're creating new businesses or coming up with new ways to better support their clients.​​​​​​​​
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This means sharing their business products and services online, so clients can find them and discover more about their special offerings.​​​​​​​​
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If you want to know what your website will do online for you, it will:​​​​​​​​
🌱 Attract dreamy clients, potential leads, and create brand awareness​​​​​​​​
🌱 Sell your products and services to people who your ideal clients​​​​​​​​
🌱 Allow potential clients to book in with you and experience your special skills​​​​​​​​
🌱 Create useful items like e-books, online courses, or memberships for those who are searching for it!​​​​​​​​
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What are your big dreams and is your current online presence getting you there? ​​​​​​​​
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#letsgetcreative #growyourbusinessonline #communityovercompetition #supportlocalmelbourne #websitedesignermelbourne
✨I was talking to a friend the other day about h ✨I was talking to a friend the other day about how Google is pretty much the Queen of Search Engines, here's why:βœ¨β€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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πŸ“ˆ 92.37% of people around the world use google to search online.​​​​​​​​
πŸ“ˆ 93.66% of people in Australia use Google, and of this percentage, ​​​​​​​​
πŸ“ˆ 98.09% of Australians search on Google using their mobile.​​​​​​​​
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The next search engine to try and compete against Google is Bing at 3.57% of people using it to search ...worldwide! πŸ˜³β€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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Obviously, Yandex is big in Russia, and Baidu is big in China as they're both country-owned search engines, but they both still use Google. ​​​​​​​​
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I don't know about you, but I find it fascinating that a business with 10+ competitors, who offer (more or less) the same product can get this much affinity and loyalty with its customers, that it's the only product they use. ​​​​​​​​
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It's clear to me that when it comes to developing your business online, your brand identity needs to connect with your audience to create a similar affinity and loyalty as Google has, so you're always the first one they think of when they're looking for a solution.πŸ€©πŸ«Άβ€‹β€‹β€‹β€‹β€‹β€‹β€‹β€‹
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✨Check out gs.statcounter.com to nerd out on more stats like these! πŸ€“βœ¨ ​​​​​​​​
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#funfactfriday
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Natalie Faith Web Designs is located on the land of the Ngaruk-Willam people of the Kulin Nation. I acknowledge the traditional owners of the country, their connection to the land, waterways and skies; and pay respects to their culture and elders past, present and future.

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